Required Qualifications

Bachelor’s degree in Marketing, Communications, IT, Business, or related field
5+ years of proven SEO experience (agency or in-house)
Strong understanding of technical SEO, on-page, and off-page optimization
Proven track record of improving rankings, organic traffic, and conversions
Experience with SEO tools such as:
- SEMrush / Ahrefs
- Google Search Console
- Google Analytics (GA4)
- Screaming Frog
- Rank Math or similar SEO plugins
Strong knowledge of:
- Core Web Vitals
- Schema markup / structured data
- Keyword research & search intent
- Content optimization strategy
- Internal linking strategy
- Redirect mapping & site migrations
Experience handling website launches and SEO audits
Strong understanding of technical aspects (HTML, CSS basics, CMS like WordPress)
Ability to analyze competitors and develop actionable strategies
Experience with local SEO and/or international SEO (if applicable)
Strong analytical skills and ability to interpret SEO data

Preferred Qualifications (Nice to Have)

Experience managing B2B SEO campaigns
Experience in highly competitive industries (e.g., iGaming, SaaS, Real Estate, etc.)
Knowledge of AI tools for SEO content optimization
Experience with backlink outreach and digital PR
Experience with CRO (Conversion Rate Optimization)
Understanding of E-E-A-T principles
Familiarity with JavaScript SEO